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The Behavioral Foundations of Strategic Management - Theories of Strategic Management Series Bromiley, Philip (University of California, Irvine)
The Behavioral Foundations of Strategic Management - Theories of Strategic Management Series
Bromiley, Philip (University of California, Irvine)
* This book presents a focused approach to strategic management theory. * Argues that a behavioral perspective offers the best foundation for strategy scholarship. * Outlines the basics of a behavioral approach to strategic management. * Examines assumptions of rationality and equilibrium and the problems they create.
160 pages, 5
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 17 de diciembre de 2004 |
| ISBN13 | 9781405124713 |
| Editores | John Wiley & Sons Inc |
| Páginas | 160 |
| Dimensiones | 159 × 236 × 18 mm · 362 g |
| Lengua | Inglés |