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Principles of Marketing Analytics: Understand Data-Driven Decision-Making Ijeoma Onwumere
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Principles of Marketing Analytics: Understand Data-Driven Decision-Making
Ijeoma Onwumere
Learn how to analyse key business data and create new marketing opportunities. with this textbook for undergraduate students
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 3 de febrero de 2026 |
| ISBN13 | 9781398623279 |
| Editores | Kogan Page Ltd |
| Páginas | 392 |
| Dimensiones | 171 × 241 × 25 mm · 660 g |
| Lengua | Inglés |
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