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Creating a Brand Story: Use Psychology to Deliver a Customer-Centred Narrative Pat Jordan
Creating a Brand Story: Use Psychology to Deliver a Customer-Centred Narrative
Pat Jordan
Use psychology to tap into your customers' inner narratives in order to create brand stories that really resonate.
232 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 3 de junio de 2025 |
| ISBN13 | 9781398618824 |
| Editores | Kogan Page Ltd |
| Páginas | 232 |
| Dimensiones | 150 × 220 × 10 mm · 466 g (Peso (estimado)) |
| Lengua | Inglés |
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