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The Development of Corporate Design: Brand Identity, Graphic Design and Professionalism in Post-war Britain Preston, David (University of the Arts London, UK)
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The Development of Corporate Design: Brand Identity, Graphic Design and Professionalism in Post-war Britain
Preston, David (University of the Arts London, UK)
David Preston uses three design agencies in post-war Britain as a prism through which to explore the development of corporate design and the transformation of designer from individual artist to business agent.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 13 de noviembre de 2025 |
| ISBN13 | 9781350384675 |
| Editores | Bloomsbury Publishing PLC |
| Páginas | 272 |
| Dimensiones | 157 × 233 × 17 mm · 600 g |
