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Developing Strategies for International Business: The WRAP Process J. Gillon 1st ed. 2004 edition
Developing Strategies for International Business: The WRAP Process
J. Gillon
Reliance on opportunism is a high-risk strategy in global business, yet many companies operate this way, often acting on limited amounts of information.
180 pages, 11 Illustrations, black and white; XI, 180 p. 11 illus.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 21 de septiembre de 2004 |
| ISBN13 | 9781349517121 |
| Editores | Palgrave Macmillan |
| Páginas | 180 |
| Dimensiones | 150 × 220 × 10 mm · 231 g |
| Lengua | Inglés |