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Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies Philipp Klaus 1st ed. 2015 edition
Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies
Philipp Klaus
Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management.
166 pages, biography
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 2015 |
| ISBN13 | 9781349477340 |
| Editores | Palgrave Macmillan |
| Páginas | 166 |
| Dimensiones | 216 × 141 × 14 mm · 236 g |
| Lengua | Inglés |