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Creative Cost-Benefits Reinvention: How to Reverse Commoditization Hell in the Age of Customer Capitalism C. Dussart 1st ed. 2010 edition
Creative Cost-Benefits Reinvention: How to Reverse Commoditization Hell in the Age of Customer Capitalism
C. Dussart
This book puts the commoditization phenomenon under the microscope, laying out an economic analysis, followed by solutions and strategic recommendations.
174 pages, XVII, 174 p.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 19 de enero de 2011 |
| ISBN13 | 9781349289714 |
| Editores | Palgrave Macmillan |
| Páginas | 174 |
| Dimensiones | 150 × 220 × 10 mm · 231 g |