Girlhood on Disney Channel: Branding, Celebrity, and Femininity - Routledge Advances in Television Studies - Blue, Morgan Genevieve (University of Texas, Austin, USA) - Libros - Taylor & Francis Ltd - 9781138947986 - 10 de marzo de 2017
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Girlhood on Disney Channel: Branding, Celebrity, and Femininity - Routledge Advances in Television Studies 1.º edición

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Since the early 2000s, Disney Channel has been dominated by original live-action programming popular among tween girls. The shows? successes rely not only on their popularity among girl audiences, but also on the development of star personae by girl performers, such as Raven-Symoné, Miley Cyrus, and Selena Gomez. In addition, these programs and their performers have spawned lucrative media and merchandising franchises for the Walt Disney Company. This book includes analyses of this Disney Channel programming, as well as Disney corporate reports and executive statements, together with Disney Channel stars? performances, promotional appearances, media production, philanthropic efforts, and entrepreneurism. Analyzing these texts, performances, activities, and personae, it considers the ways in which they reproduce celebrity, visibility, and feminine performativity as central to successful twenty-first century girlhood.


234 pages, 18 black & white illustrations, 18 black & white halftones

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 10 de marzo de 2017
ISBN13 9781138947986
Editores Taylor & Francis Ltd
Páginas 224
Dimensiones 234 × 159 × 19 mm   ·   478 g
Lengua Inglés  

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