Mass Media and Health: Examining Media Impact on Individuals and the Health Environment - Walsh-Childers, Kim (University of Florida) - Libros - Taylor & Francis Ltd - 9781138925601 - 29 de noviembre de 2016
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Mass Media and Health: Examining Media Impact on Individuals and the Health Environment 1.º edición

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Mass Media and Health: Examining Media Impact on Individuals and the Health Environment covers media health influences from a variety of angles, including the impact on individual and public health, the intentionality of these effects, and the nature of the outcomes. Author Kim Walsh-Childers helps readers understand the influence that mass media has on an individual?s health beliefs and, in turn, their behaviors. She explains how public health policy can be affected, altering the environment in which a community?s members make choices, and discusses the unintentional health effects of mass media, examining them through the strategic lens of news framing and advocacy campaigns.

Written for students across a variety of disciplines, Mass Media and Health will serve as primary reading for courses examining the broader view of mass media and health impacts, as well as providing supplemental reading for courses on health communication, public health campaigns, health journalism, and media effects.


588 pages, 1 black & white tables

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 29 de noviembre de 2016
ISBN13 9781138925601
Editores Taylor & Francis Ltd
Páginas 520
Dimensiones 153 × 248 × 28 mm   ·   784 g
Lengua Inglés  

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