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Sustainable Marketing of Cultural and Heritage Tourism - Routledge Critical Studies in Tourism, Business and Management Deepak Chhabra 1.º edición
Sustainable Marketing of Cultural and Heritage Tourism - Routledge Critical Studies in Tourism, Business and Management
Deepak Chhabra
The book first explains the dynamics of cultural heritage with its authenticity underpinnings, marketing, and tourism, and proposes a strategic praxis drawn from core sustainable principles.
256 pages, 10 Line drawings, black and white; 15 Halftones, black and white; 25 Tables, black and wh
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 10 de abril de 2015 |
| ISBN13 | 9781138880733 |
| Editores | Taylor & Francis Ltd |
| Páginas | 256 |
| Dimensiones | 150 × 220 × 10 mm · 400 g |
| Lengua | Inglés |
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