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Morality and the Market (Routledge Revivals): Consumer Pressure for Corporate Accountability - Routledge Revivals N. Craig Smith 1.º edición
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Morality and the Market (Routledge Revivals): Consumer Pressure for Corporate Accountability - Routledge Revivals
N. Craig Smith
This title, first published in 1990, is ideal for both business students and those who have a business of their own. Professor Craig Smith examines the theory and practice of ethical purchase behaviour, a crucial mechanism for ensuring social responsibility in business. He explains how and why consumers have used their purchasing power to influence corporate policies and practices.
352 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 22 de septiembre de 2014 |
| ISBN13 | 9781138820623 |
| Editores | Taylor & Francis Ltd |
| Páginas | 364 |
| Dimensiones | 150 × 220 × 20 mm · 810 g |
| Lengua | Inglés |
