Recomienda este artículo a tus amigos:
The Dark Side of CRM: Customers, Relationships and Management Bang Nguyen 1.º edición
Precio
$ 85,49
sin IVA
Pedido desde almacén remoto
Entrega prevista 23 de jul. - 11 de ago.
Nuestros clientes opinan:
Añadir a tu lista de deseos de iMusic
The Dark Side of CRM: Customers, Relationships and Management
Bang Nguyen
The Dark Side of CRM is essential reading for students, researchers and practitioners interested in managing customers, relationship marketing and CRM, as well as social media and marketing strategy.
322 pages, 17 black & white illustrations, 13 black & white tables, 17 black & white line drawings
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 4 de septiembre de 2015 |
| ISBN13 | 9781138803329 |
| Editores | Taylor & Francis Ltd |
| Páginas | 304 |
| Dimensiones | 161 × 236 × 18 mm · 504 g |
| Lengua | Inglés |
| Editor | Canhoto, Ana Isabel (Oxford Brookes University, UK) |
| Editor | Nguyen, Bang (East China University of Science and Technology, China) |
| Editor | Simkin, Lyndon (University of Coventry, UK) |
