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Political Reputation Management: The Strategy Myth - Routledge New Directions in PR & Communication Research Christian Schnee 1.º edición
Political Reputation Management: The Strategy Myth - Routledge New Directions in PR & Communication Research
Christian Schnee
It is widely assumed that a competitive political environment of public distrust and critical media forces political parties to manage communications and reputations strategically, but is this really true? Basd on interviews with leading communicators and journalists, this book draws a unique picture of how political reputations are managed and perceived.
214 pages, 2 black & white tables
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 6 de enero de 2015 |
| ISBN13 | 9781138796560 |
| Editores | Taylor & Francis Ltd |
| Páginas | 214 |
| Dimensiones | 162 × 237 × 17 mm · 464 g |
| Lengua | Inglés |