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Public Relations in the Nonprofit Sector: Theory and Practice - Routledge Research in Public Relations Richard D Waters 1.º edición
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Public Relations in the Nonprofit Sector: Theory and Practice - Routledge Research in Public Relations
Richard D Waters
This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating to strengthen engagement online and offline, and recruiting and retaining volunteer and donor support.
366 pages, 21 black & white tables, 2 black & white halftones, 4 black & white line drawings
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 23 de diciembre de 2014 |
| ISBN13 | 9781138795082 |
| Editores | Taylor & Francis Ltd |
| Género | Aspects (Academic) > Business Aspects |
| Páginas | 342 |
| Dimensiones | 153 × 234 × 28 mm · 635 g |
| Lengua | Inglés |
| Editor | Waters, Richard D. (University of San Francisco, USA) |
