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Public Relations in Hyper-globalization: Essential Relationship Management - A Japan Perspective Inoue, Takashi (Kyoto University; Inoue Public Relations, Japan) 1.º edición
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Public Relations in Hyper-globalization: Essential Relationship Management - A Japan Perspective
Inoue, Takashi (Kyoto University; Inoue Public Relations, Japan)
Public relations is the essential skill top leaders need to inspire and motivate globalized stakeholders, survive crisis, and take advantage of rapid technological and social change in today’s hyper-globalization. Embedding this book’s ethics based "self-correction model" assures governance to navigate a rapidly changing global environment.
296 pages, 53 Line drawings, black and white; 3 Halftones, black and white; 56 Illustrations, black
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 9 de marzo de 2018 |
| ISBN13 | 9781138054950 |
| Editores | Taylor & Francis Ltd |
| Páginas | 306 |
| Dimensiones | 150 × 220 × 20 mm · 566 g |
| Lengua | Inglés |
