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Managing Cross-Cultural Communication: Principles and Practice Maude, Barry (Consultant, UK) 2.º edición
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Managing Cross-Cultural Communication: Principles and Practice
Maude, Barry (Consultant, UK)
Accessible and lively introduction to the management of cross-cultural communication for undergraduate and postgraduate business students. Drawing on the latest research and incorporating the author's own extensive experience of working in different cultural settings, it addresses the core theory and practice. An essential course companion.
304 pages, 1 black & white tables, 22 line drawings
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 21 de abril de 2016 |
| ISBN13 | 9781137507464 |
| Editores | Bloomsbury Publishing PLC |
| Páginas | 280 |
| Dimensiones | 234 × 159 × 15 mm · 438 g |
| Lengua | Inglés |
