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Strategic Reinvention in Popular Culture: The Encore Impulse Richard Pfefferman
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Strategic Reinvention in Popular Culture: The Encore Impulse
Richard Pfefferman
Not all original works invoke the encore impulse in their audiences. Those that do generally spawn replications - sequels, spin-offs, or re-makes. This book presents a theory of why some replications succeed and others fail across genres and media.
260 pages, 10 black & white illustrations, 3 colour illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 11 de diciembre de 2013 |
| ISBN13 | 9781137373182 |
| Editores | Palgrave Macmillan |
| Páginas | 244 |
| Dimensiones | 139 × 222 × 20 mm · 444 g |
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