The Handbook of Market Intelligence: Understand, Compete and Grow in Global Markets - Hans Hedin - Libros - John Wiley & Sons Inc - 9781118923627 - 6 de junio de 2014
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The Handbook of Market Intelligence: Understand, Compete and Grow in Global Markets 2.º edición

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An important update to this roadmap for the development of a corporate intelligence program Market intelligence is the distinct discipline by which organisations systematically gather and process information about their external operating environment in order to facilitate accurate and confident decision making that is based on insight.


288 pages

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 6 de junio de 2014
ISBN13 9781118923627
Editores John Wiley & Sons Inc
Páginas 288
Dimensiones 176 × 252 × 21 mm   ·   664 g

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