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The Value of Arts for Business Giovanni Schiuma
The Value of Arts for Business
Giovanni Schiuma
Organisations often assume that the arts have nothing to offer from a business perspective. The Value of Arts for Business challenges this view by showing how the arts, in the form of Arts-based Initiatives (ABIs), can be used to enhance value-creation capacity and boost business performance.
314 pages, black & white illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 20 de septiembre de 2012 |
| ISBN13 | 9781107412460 |
| Editores | Cambridge University Press |
| Páginas | 314 |
| Dimensiones | 230 × 153 × 17 mm · 472 g |
| Lengua | Inglés |