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Multilatinas: Strategies for Internationalisation Veneta Andonova
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Multilatinas: Strategies for Internationalisation
Veneta Andonova
This book studies the internationalization strategies of sixty-two large Latin American multinational companies, drawing on survey-based data on their organizational resources and environment. It is an invaluable read for graduate students in international business focusing on Latin America, as well as executives and practitioners in Latin American businesses.
390 pages, 81 b/w illus. 62 tables
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 16 de noviembre de 2017 |
| ISBN13 | 9781107130043 |
| Editores | Cambridge University Press |
| Páginas | 376 |
| Dimensiones | 236 × 162 × 23 mm · 686 g |
| Editor | Andonova, Veneta (Universidad de los Andes, Colombia) |
| Editor | Losada-Otalora, Mauricio |
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