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Digital Marketing Fundamentals: From Strategy to ROI - Routledge-Noordhoff International Editions Marjolein Visser 3.º edición
Digital Marketing Fundamentals: From Strategy to ROI - Routledge-Noordhoff International Editions
Marjolein Visser
Digital Marketing Fundamentals covers the entire marketing process. The academic theory behind Digital Marketing as well as techniques and media are discussed. Digital Marketing Fundamentals is easy-to-read and contains many international examples. The Dutch version of this book has become a standard issue in The Netherlands.
602 pages, 22 Tables, color; 105 Line drawings, color; 1 Line drawings, black and white; 246 Halfton
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 4 de febrero de 2025 |
| ISBN13 | 9781032964690 |
| Editores | Taylor & Francis Ltd |
| Páginas | 602 |
| Dimensiones | 240 × 170 × 35 mm · 1,12 kg |
| Lengua | Inglés |