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Luxury Marketing, Sustainability and Technology: The Future of Luxury Management - Routledge Studies in Luxury Management
Luxury Marketing, Sustainability and Technology: The Future of Luxury Management - Routledge Studies in Luxury Management
Luxury Marketing, Sustainability and Technology explores how new technologies, sustainability and relationship marketing impact and change the future of luxury brand management.
208 pages, 14 Tables, black and white; 11 Line drawings, black and white; 12 Halftones, black and wh
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 9 de junio de 2023 |
| ISBN13 | 9781032342917 |
| Editores | Taylor & Francis Ltd |
| Páginas | 194 |
| Dimensiones | 150 × 220 × 20 mm · 540 g |
| Lengua | Inglés |
| Editor | Quach, Sara (Griffith University, Australia) |
| Editor | Thaichon, Park (University of Southern Queensland, Australia) |