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Equity Crowdfunding in Sports Clubs: Consumer-Oriented Strategic Marketing - Routledge Research in Sport Business and Management Kosciolek, Szczepan (Jagiellonian University, Poland)
Equity Crowdfunding in Sports Clubs: Consumer-Oriented Strategic Marketing - Routledge Research in Sport Business and Management
Kosciolek, Szczepan (Jagiellonian University, Poland)
This is the first book to focus on crowdfunding in sport. Crowdfunding is an important new financial instrument that is becoming more popular with sports organisations, and this book examines the research evidence for crowdfunding and considers how it might be successfully implemented.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de enero de 2025 |
| ISBN13 | 9781032341170 |
| Editores | Taylor & Francis Ltd |
| Páginas | 152 |
| Dimensiones | 150 × 220 × 10 mm · 300 g |
| Lengua | Inglés |