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Digital Media and Innovation: Management and Design Strategies in Communication - Media Management and Economics Series Gershon, Richard A. (Western Michigan University, USA) 2.º edición
Digital Media and Innovation: Management and Design Strategies in Communication - Media Management and Economics Series
Gershon, Richard A. (Western Michigan University, USA)
This fully updated second edition explores the importance of innovation and innovative thinking for the long-term success of today’s leading media, telecommunications, and information technology companies.
296 pages, 22 Tables, black and white; 13 Line drawings, black and white; 11 Halftones, black and wh
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 26 de marzo de 2024 |
| ISBN13 | 9781032278476 |
| Editores | Taylor & Francis Ltd |
| Páginas | 284 |
| Dimensiones | 150 × 220 × 20 mm · 453 g |
| Lengua | Inglés |