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Diversification in the World of Data and AI - Elements in Business Strategy Lanzolla, Gianvito (Bayes Business School)
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Diversification in the World of Data and AI - Elements in Business Strategy
Lanzolla, Gianvito (Bayes Business School)
Building on field research and the existing literature on digitalization and diversification, this Element shows how external technological and market changes influence the extent and type of diversification that firms can now undertake. It argues that to succeed with digital diversification, new capabilities are needed.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 4 de septiembre de 2025 |
| ISBN13 | 9781009515832 |
| Editores | Cambridge University Press |
| Páginas | 92 |
| Dimensiones | 150 × 220 × 20 mm · 294 g |
| Lengua | Inglés |
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