Market Studies: Mapping, Theorizing and Impacting Market Action -  - Libros - Cambridge University Press - 9781009413978 - 21 de noviembre de 2024
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Market Studies: Mapping, Theorizing and Impacting Market Action

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Market studies is emerging as a coherent and important new field dedicated to understanding the origins, core concepts, theories, and methods of examining markets in the making. Featuring a contemporary and practical approach centralised around market practices, this book provides invaluable insight into the impact and future of the field.


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Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 21 de noviembre de 2024
ISBN13 9781009413978
Editores Cambridge University Press
Páginas 538
Dimensiones 177 × 251 × 37 mm   ·   1,10 kg
Lengua Inglés  
Editor Geiger, Susi (University College Dublin)
Editor Mason, Katy (Lancaster University)
Editor Pollock, Neil (University of Edinburgh)
Editor Roscoe, Philip (University of St Andrews, Scotland)
Editor Ryan, Annmarie (University of Limerick)
Editor Schwarzkopf, Stefan (Copenhagen Business School)
Editor Trompette, Pascale (Universite de Grenoble)

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