Ted Turnasella

A Guide to the Design, Production, and Sale of Salary Surveys Ted Turnasella

What's a job worth? Are we paying a competitive wage? Businesses of all kinds ask these kinds of questions every day. Information about competitive pay levels is of great value to companies when they are setting pay levels for various jobs and making pay decisions. Associations, whether organized by industry or geography or both, have a unique advantage in developing information on competitive pay. The association members have the information in their databases. All that is needed is a method for collecting the information and organizing it into a report. That is what this guide is intended to provide for your association. Establishing your own salary survey for members has unique benefits. First, members may be able to obtain market information on jobs that are unique to their industry. This information may not be available anywhere else. Second, this critical information can be provided to the members at little or no cost. And, third, a salary survey can help the association attract new members who wish to participate.