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The Marketer's Guide to Media Vehicles, Methods, and Options: A Sourcebook in Advertising and Promotion Ann Brewer First edition
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The Marketer's Guide to Media Vehicles, Methods, and Options: A Sourcebook in Advertising and Promotion
Ann Brewer
The Marketer's Guide to Media Vehicles, Methods, and Options is an unusually practical hands-on reference source written for marketing, advertising, and promotion professionals to use in conjunction with their daily work.
252 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 20 de octubre de 1987 |
| ISBN13 | 9780899302669 |
| Editores | ABC-CLIO |
| Páginas | 252 |
| Dimensiones | 163 × 241 × 26 mm · 630 g |
| Lengua | Inglés |
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