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Information Rules: A Strategic Guide to the Network Economy Carl Shapiro
Information Rules: A Strategic Guide to the Network Economy
Carl Shapiro
Explains that long-standing economic concepts provide the understanding to succeed in the information age. This book explains the moves that help business leaders navigate successfully through the information economy. It argues that managers must understand the fundamental economics of information technology to develop effective strategies.
368 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 19 de noviembre de 1998 |
| ISBN13 | 9780875848631 |
| Editores | Harvard Business Review Press |
| Páginas | 368 |
| Dimensiones | 166 × 246 × 31 mm · 730 g |