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Elevating the School Library: Building Positive Perceptions Through Brand Behavior Susan D. Ballard
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Elevating the School Library: Building Positive Perceptions Through Brand Behavior
Susan D. Ballard
Branding isn’t just for companies and celebrities. The school library is a brand too, and this book will show how powerful the concept of branding can be. Learn how to use it as a tool for articulating the value of the school library while also defining to stakeholders who school librarians are and why having a school librarian matters.
128 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 12 de septiembre de 2023 |
| ISBN13 | 9780838938706 |
| Editores | American Library Association |
| Páginas | 184 |
| Dimensiones | 255 × 178 × 14 mm · 340 g |
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