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Using Focus Groups in Research - Continuum Research Methods Litosseliti, Dr. Lia (City University of London, UK)
Using Focus Groups in Research - Continuum Research Methods
Litosseliti, Dr. Lia (City University of London, UK)
Focus groups are often under-used as a tool for research. This practical guide offers advice on: planning and organising focus groups; what types of questions to use; limitations and advantages of using these groups in research; collecting data at group sessions; and how to analyse data.
114 pages, further reading, references
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 1 de diciembre de 2003 |
| ISBN13 | 9780826464729 |
| Editores | Bloomsbury Publishing PLC |
| Páginas | 104 |
| Dimensiones | 167 × 215 × 6 mm · 145 g |
| Lengua | Inglés |