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Kodak and the Lens of Nostalgia - Cultural Frames, Framing Culture Nancy Martha West
Kodak and the Lens of Nostalgia - Cultural Frames, Framing Culture
Nancy Martha West
A study of the advertising campaigns and marketing strategies launched by Kodak in the early years of snapshot photography. It demonstrates how these stand at the centre of a shift in American domestic life that goes deeper than technological innovations in cameras and film.
304 pages, 16 colour & 40 b&w illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 31 de mayo de 2000 |
| ISBN13 | 9780813919591 |
| Editores | University of Virginia Press |
| Páginas | 304 |
| Dimensiones | 229 × 160 × 19 mm · 432 g |