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Corporate Public Affairs: Interacting With Interest Groups, Media, and Government - Routledge Communication Series Lerbinger, Otto (Boston University, USA) 1.º edición
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Corporate Public Affairs: Interacting With Interest Groups, Media, and Government - Routledge Communication Series
Lerbinger, Otto (Boston University, USA)
Exploring the increasing interest in public affairs by organizations, the author indicates that more and more frequently corporations are establishing public affairs positions - typically within public relations departments - to respond to issues and concerns arising out of the sociopolitical environment in which the corporation functions.
496 pages, 1, black & white illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 18 de octubre de 2005 |
| ISBN13 | 9780805856439 |
| Editores | Taylor & Francis Inc |
| Páginas | 496 |
| Dimensiones | 229 × 153 × 34 mm · 718 g |
| Lengua | Inglés |
