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Driving from Japan: Japanese Cars in America Wanda James Annotated edition
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Driving from Japan: Japanese Cars in America
Wanda James
Chronicles success of Japanese car in America. This book examines early Japanese inventors and automotive conditions in Japan; the arrival of Japanese cars in California in late 1950s; consumer and media reactions to Japanese manufacturers; what obstacles they faced; initial sales; and how the cars gained popularity through shrewd marketing.
320 pages, 83 photographs, notes, bibliography, index
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 21 de febrero de 2007 |
| ISBN13 | 9780786431168 |
| Editores | McFarland & Co Inc |
| Páginas | 320 |
| Dimensiones | 178 × 254 × 16 mm · 558 g |
| Lengua | Inglés |
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