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Grounded Theory: A Practical Guide for Management, Business and Market Researchers Christina Goulding
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Grounded Theory: A Practical Guide for Management, Business and Market Researchers
Christina Goulding
Offers an overview of qualitative methods in general and locates grounded theory in this context. It compares and contrasts the various grounded theory approaches in an accessible manner and offers an in-depth case study for students and researchers to follow and use. It also provides a critique of the methodology itself.
198 pages, black & white illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 21 de mayo de 2002 |
| ISBN13 | 9780761966838 |
| Editores | SAGE Publications Inc |
| Páginas | 186 |
| Dimensiones | 159 × 232 × 11 mm · 308 g |
| Lengua | Inglés |
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