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On Message: Communicating the Campaign Pippa Norris
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On Message: Communicating the Campaign
Pippa Norris
To what extent are the techniques of campaigning and media management critical to the outcome of modern elections? This book brings together a group of leading scholars to provide a comprehensive analysis of the role and impact of political communications during election campaigns.
224 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 26 de mayo de 1999 |
| ISBN13 | 9780761960737 |
| Editores | SAGE Publications Inc |
| Páginas | 224 |
| Dimensiones | 156 × 234 × 18 mm · 490 g |
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