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Agenda-Setting - Communication Concepts James W. Dearing
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Agenda-Setting - Communication Concepts
James W. Dearing
What is the major social problem in the news today? Who made it so important? Based on research of contemporary social issues that have hit the headlines, this book provides important theoretical and practical insights into the agenda-setting process and its role in effecting social change.
152 pages, 1, black & white illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 19 de febrero de 1997 |
| ISBN13 | 9780761905622 |
| Editores | SAGE Publications Inc |
| Páginas | 152 |
| Dimensiones | 217 × 148 × 16 mm · 342 g |
| Lengua | Inglés |
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