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Studying Organizational Symbolism: What, How, Why? - Qualitative Research Methods Michael Owen Jones
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Studying Organizational Symbolism: What, How, Why? - Qualitative Research Methods
Michael Owen Jones
The author discusses the most obvious symbolic aspects of organizations - corporate logos, office sizes, use of titles - as well as focusing on the more subtle aspect of expressive forms of symbolism such as storytelling, institutional jargon and workplace personalization, among others.
88 pages, black & white illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 13 de mayo de 1996 |
| ISBN13 | 9780761902201 |
| Editores | SAGE Publications Inc |
| Páginas | 88 |
| Dimensiones | 216 × 139 × 8 mm · 132 g |
| Lengua | Inglés |
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