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Entrepreneurship & Small Business Management in the Hospitality Industry Darren Lee-Ross 1.º edición
Entrepreneurship & Small Business Management in the Hospitality Industry
Darren Lee-Ross
Small businesses are the backbone of the tourism and hospitality industry. This book takes an intuitive step-by-step progression through various stages of the entrepreneurial process: context, theoretical perspectives and definitions; concept to reality; the business plan; and growth and the future.
304 pages, 1, black & white illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 20 de noviembre de 2008 |
| ISBN13 | 9780750684484 |
| Editores | Taylor & Francis Ltd |
| Páginas | 306 |
| Dimensiones | 190 × 236 × 13 mm · 602 g |
| Lengua | Inglés |
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