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Emerging Markets: Strategies for Competing in the Global Value Chain Grosse, Robert (Dean, School of Business & Management, American University of Sharjah)
Emerging Markets: Strategies for Competing in the Global Value Chain
Grosse, Robert (Dean, School of Business & Management, American University of Sharjah)
Identify the opportunities and threats that emerging markets offer to established businesses with this practical book, which presents a value chain network model for strategic advantage.
272 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 3 de noviembre de 2015 |
| ISBN13 | 9780749474492 |
| Editores | Kogan Page Ltd |
| Páginas | 272 |
| Dimensiones | 240 × 173 × 16 mm · 474 g |
| Lengua | Inglés |