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The 20 Ps of Marketing: A Complete Guide to Marketing Strategy David Pearson
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The 20 Ps of Marketing: A Complete Guide to Marketing Strategy
David Pearson
A fresh look at the current marketing landscape and the fundamental skills marketers must master to succeed.
336 pages, black & white illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 3 de diciembre de 2013 |
| ISBN13 | 9780749471064 |
| Editores | Kogan Page Ltd |
| Páginas | 336 |
| Dimensiones | 170 × 231 × 19 mm · 508 g |
| Lengua | Inglés |
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