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Fashion Brands: Branding Style from Armani to Zara Mark Tungate 3 Revised edition
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Fashion Brands: Branding Style from Armani to Zara
Mark Tungate
Explore the popularization of fashion and how marketers and branding experts have turned clothes and accessories into objects of desire with this insightful and practical guide to fashion branding.
240 pages, col. Illustrations, col. ports.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 3 de octubre de 2012 |
| ISBN13 | 9780749464462 |
| Editores | Kogan Page Ltd |
| Páginas | 240 |
| Dimensiones | 158 × 232 × 13 mm · 372 g |
| Lengua | Inglés |
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