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The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media - Studies in New Media John Alle Hendricks
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The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media - Studies in New Media
John Alle Hendricks
The Twenty-First-Century Media Industry examines the role that new media technologies are having on the traditional media industry from a media management perspective. It provides an intriguing examination of how traditional media industries are adapting to new media technologies and evolving in the twenty-first century.
312 pages, black & white tables, figures
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 15 de julio de 2011 |
| ISBN13 | 9780739140048 |
| Editores | Bloomsbury Publishing Plc |
| Páginas | 312 |
| Dimensiones | 154 × 227 × 23 mm · 454 g |
| Lengua | Inglés |
| Editor | Hendricks, John Allen |
