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How Behavior Spreads: The Science of Complex Contagions - Princeton Analytical Sociology Series Damon Centola
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How Behavior Spreads: The Science of Complex Contagions - Princeton Analytical Sociology Series
Damon Centola
A new, counterintuitive theory for how social networks influence the spread of behaviorNew social movements, technologies, and public-health initiatives often struggle to take off, yet many diseases disperse rapidly without issue. Can the lessons learned from the viral diffusion of diseases improve the spread of beneficial behaviors and innovat
312 pages, 53 b/w illus.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 24 de marzo de 2020 |
| ISBN13 | 9780691202426 |
| Editores | Princeton University Press |
| Páginas | 312 |
| Dimensiones | 233 × 156 × 22 mm · 472 g |
| Lengua | Inglés |
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