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Visualizing Taste: How Business Changed the Look of What You Eat - Harvard Studies in Business History Ai Hisano
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Visualizing Taste: How Business Changed the Look of What You Eat - Harvard Studies in Business History
Ai Hisano
Ai Hisano reveals how the food industry capitalized on color, fashioning a visual vocabulary that shapes what we think of the food we eat. Our perceptions of what food should look like have changed dramatically as scientists, farmers, food processors, regulators, and marketers established a new, and highly engineered, version of the “natural.”
336 pages, 6 photos, 8 color photos, 5 illus.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 19 de noviembre de 2019 |
| ISBN13 | 9780674983892 |
| Editores | Harvard University Press |
| Páginas | 336 |
| Dimensiones | 138 × 216 × 27 mm · 544 g |
| Lengua | Inglés |
