Over the Horizon: Planning Products Today for Success Tomorrow - Hollins, Bill (Direction Consultants, UK) - Libros - John Wiley & Sons Inc - 9780471987178 - 22 de junio de 1999
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Over the Horizon: Planning Products Today for Success Tomorrow

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Much strategic guidance that is currently available on product and service development is still focused in the relatively short term. Companies must plan and be flexible if they are to survive and flourish in the future, but too many surrender to the necessity for a short--term healthy bottom--line in order to satisfy their shareholders.


268 pages, illustrations

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 22 de junio de 1999
ISBN13 9780471987178
Editores John Wiley & Sons Inc
Páginas 270
Dimensiones 153 × 228 × 17 mm   ·   422 g
Lengua Inglés  

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