Recomienda este artículo a tus amigos:
Marketing the Unknown: Developing Market Strategies for Technical Innovations Millier, Paul (E.M. Lyon (France) and Cranfield School of Management (UK))
Precio
$ 96,49
sin IVA
Pedido desde almacén remoto
Entrega prevista 22 de jun. - 9 de jul.
Nuestros clientes opinan:
Añadir a tu lista de deseos de iMusic
Marketing the Unknown: Developing Market Strategies for Technical Innovations
Millier, Paul (E.M. Lyon (France) and Cranfield School of Management (UK))
Marketing the Unknown Developing Market Strategies for Technical Innovations Paul Millier, Professor of Industrial Marketing at E. M. Lyon, Visiting Professor at Cranfield School of Management ". the most detailed, accurate and pragmatic approach to emergent markets that I know.
248 pages, figures, references, bibliography, index
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 9 de julio de 1999 |
| ISBN13 | 9780471986218 |
| Editores | John Wiley & Sons Inc |
| Páginas | 250 |
| Dimensiones | 158 × 238 × 19 mm · 480 g |
| Lengua | Inglés |
