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Competing with Information: A Manager's Guide to Creating Business Value with Information Content - IMD Executive Development Series DA Marchand
Competing with Information: A Manager's Guide to Creating Business Value with Information Content - IMD Executive Development Series
DA Marchand
This is a book on information management for non--IT managers. It is concerned with how the management of information can create real business value. The four ways of doing this -- minimizing risk, reducing costs, delighting customers, and creating a new reality -- are shown via the unique a four--cross diagrama .
352 pages, illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 15 de junio de 2000 |
| ISBN13 | 9780471899693 |
| Editores | John Wiley & Sons Inc |
| Páginas | 275 |
| Dimensiones | 160 × 238 × 25 mm · 625 g |
| Lengua | Inglés |
| Editor | Marchand, Donald A. (IMD, Lausanne) |