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101 Marketing Strategies for Accounting, Law, Consulting, and Professional Services Firms Troy Waugh
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101 Marketing Strategies for Accounting, Law, Consulting, and Professional Services Firms
Troy Waugh
"Troy Waugh--'the rainmakers' rainmaker'--has provided a well-designed blueprint for selling professional services that skillfully draws upon his more than thirty years in the field. This practical, highly focused guide to the selling process can help our firms achieve sales successes measured not only by effort but also by bottom-line results.
266 pages, black & white illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 12 de abril de 2004 |
| ISBN13 | 9780471651109 |
| Editores | John Wiley & Sons Inc |
| Páginas | 266 |
| Dimensiones | 166 × 242 × 23 mm · 503 g |
| Lengua | Inglés |
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