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Thunderbird on Global Business Strategy The American Graduate School of International Management The Faculty of Thunderbird
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Thunderbird on Global Business Strategy
The American Graduate School of International Management The Faculty of Thunderbird
THUNDERBIRD on Global Business Strategy No matter what line of business you are in, produce or biotech, apparel or semiconductors-you can be sure that right now an ambitious management team in some distant part of the globe is devising a strategy to undermine your position and steal away your hard-won customer base.
362 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 24 de abril de 2000 |
| ISBN13 | 9780471326069 |
| Editores | John Wiley & Sons Inc |
| Páginas | 384 |
| Dimensiones | 160 × 237 × 31 mm · 675 g |
| Lengua | Inglés |
| Editor | Grosse, Robert E. |
